About G³
Not your typical Generation Y consulting firm…
Gen Cubed is a different kind of management consulting firm. Combining the research with the perspective and experience, we’re truly multi-dimensional. We’re interested in looking past the stereotypes and the young vs. old issues to analyze the complex and unique dilemmas facing companies today as the world changes and Generation Y grows up. We are more interested in defining the future of your company through Generation Y than dwelling on generational differences of the past.
Are you ready?
Demographics, rapidly advancing technology and the economic climate are factors on influence in today’s rapidly changing workforce. Those who plan for the future, lead for the future, and think forward, will pull ahead of their competitors. We help organizations do this by creating customized, dynamic and innovative strategies to effectively engage Gen Y.
What are the dimensions of the G³ workforce?
Savvy & Results-Driven
Generation Y is not afraid to ask hard questions, and critique the processes, often challenging the status quo. They have a true desire to make a difference in their world, and do work that matters. Employers that can effectively harness this enthusiasm and passion will have the most innovative and productive teams.
Dynamic & Motivated
Generation Y won’t waste their overflowing passion and energy if they don’t understand how they contribute to the big picture. They are eager to grasp and understand the workings of their position and the organization, managers that allow this need to stay unfulfilled will experience higher turnover. Can you blame them? Companies that accurately communicate, and challenge Gen Y to continuously move forward and hold themselves to higher standards are reaping the benefits. Their employees report higher rates of job satisfaction on surveys, and their company enjoys increased retention. A win-win.
Collaborative & Creative
The effects of the economy have created major shifts in the way companies operate. Eliminating wastes on resources, and streamlining processes is the name of the game. Successfully managing your Gen Y’ers can help your company run more sustainably for the future. They are young, capable, and oftentimes more cost-effective to maintain as employees. Smart companies are capitalizing on the creativity, collaborative nature and technology savvy of these employees and making their job duties more versatile and fluid. Gen Y’ers are feeling challenged and learning more, a perk they love; and employers are enjoying the benefits of more flexible, multifaceted employees.
To find out more about what drives Gen Y at work, view our resources.
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